2016: The Year Walmart Went 100-Percent ‘Gay’

Walmart funds leftist homosexual groups and perverse LGBTQueer “pride” parades, markets “gay” products like “Heather Has Two Mommies”

Walmart Sells Homosexual Kiddie Book

Walmart Now Markets Homosexuality to Kids: Walmart’s online store sells the new edition of “Heather Has Two Mommies,” a “children’s” picture book that promotes the normalcy of lesbian parenting. Above is a screen shot of Walmart.com. The retail giant now scores a “100 percent” on Human Rights Campaign’s rigged “Corporate Equality Index”–which punishes corporations for giving to pro-family organizations, yet rewards them for funding LGBTQ activist groups. To receive a “100-percent” score, corporations must be committed to funding grotesque, body-disfiguring transsexual “sex-reassignment surgeries” as part of their company’s “health” insurance plan for employees. Take Action: contact Walmart HERE or call 800-925-6278). Click to enlarge.


“Interestingly, unlike many other corporations adopting pro-homosexual policies, Walmart plays both sides of the social-issues “culture war.” It does this by cultivating good relations with both homosexual activists like [Human Rights Campaign] and Christian conservative organizations like American Family Association (AFA).”

Folks, below is a piece I wrote earlier this month for LifeSiteNews, an excellent pro-family and pro-life website (subscribe to their e-list HERE). Walmart’s capitulation to the demands of the leftist, anti-Christian–and very pro-Democrat–Human Wrongs Rights Campaign (HRC) is the latest sign of how strategically important major corporations have become in driving the “gay-transgender” revolution.

If Walmart can go “all gay,” any corporation can, and sadly the Bentonville, Arkansas-based retail giant’s moral capitulation shows how complete and entrenched America’s godless homosexual revolution has become. Nevertheless, liberal (pro-) LGBTQ “snowflakes” in post-Trump distress everywhere are acting as if the USA is on the verge of becoming like Saudi Arabia–despite Trump being the most PRO-homosexual Republican presidential nominee ever!


Walmart’s new, immoral “values”: Walmart fielded a contingent in New York City’s 2015 homosexual-transgender-sadomasochism (“gay”) Pride parade, despite its sexually perverse nature. See this AFTAH photo-story and other photos below.

As it has in recent years, Walmart again sponsored New York City’s homosexual-transgender-sadomasochism (LGBTQueer) “pride” parade in 2016 (see page 35 of the “NYC Pride Guide”; also, see AFTAH’s photo-story exposé on the 2015 NYC “pride” parade sponsored by Walmart). And Walmart was among the corporate sponsors at a far-left-biased “International LGBT Leaders” conference (attended by this writer) in Washington, D.C., earlier this month, put on by the Gay and Lesbian Victory Institute.

Despite its pro-disordered-sex-and-gender “philanthropy,” Walmart received a “Nice” (not “Naughty”) rating from our friends at American Family Association for celebrating Christmas, and was praised as a “pro-religious liberty” company by AFA in 2015. That confused some AFA followers who noted Walmart’s newfound support of homosexual “marriage” post-Obergefell. Moreover, Walmart reportedly fought against a religious-freedom-protection bill in its home state of Arkansas (and in other states).

This scantily-dressed perv marched at the 2015 New York City homosexual-transgender-sadomasochism "gay" Pride parade, at which many young children were in attendance.

Walmart’s values? This nearly naked pervert marched in the 2015 New York City homosexual-transgender-sadomasochism (“gay”) Pride parade, at which many young children were in attendance. Click to enlarge photos.

Ironically, under HRC’s horribly skewed Corporate Equality Index (CEI), if Walmart were to give a direct grant to AFA (or Americans For Truth), it would LOSE 25 points and fall off the CEI’s “100-percent” list (see story below). Having the leftist HRC judge corporations on homosexual and “gender” issues is about as fair as having the far-left, pro-LGBTQ Southern Poverty Law Center serve as an arbiter of “hate.” Utterly absurd, and yet the corrupt media honor both rankings and report them as objective “news.”

I’ll say this: you have to hand it to Walmart’s executives: cynically playing both sides of the LGBTQ-vs.-the-natural-family “culture war” and seemingly getting away with it. Or will they? I suppose that’s up to pro-family Americans, who correctly understand that the homosexual/transgender social-legal revolution is incompatible with the First Amendment and freedom of conscience. — Peter LaBarbera, AFTAH; @Peter LaBarbera


TAKE ACTION: Call Walmart’s Arkansas headquarters at 479-273-4000 and choose ext. 3, then ask for the office of CEO Doug McMillon. Or call 1-800-WALMART (925-6278). Write Walmart online HERE (click the “Community and Giving” option). When I called the first number I was routed to Customer Relations. Send CEO McMillon a fax directly at 479-204-0798.

Related articles:


LifeSiteNews reports:

Walmart earns 100% gay approval rating on homosexual group’s corporate scorecard

By Peter LaBarbera

Walmart and S&M "Pride": a sadomasochism-celebrating float at the 2015 NYC "Pride" parade. Not the black-and-blue "leather pride" flags. See full AFTAH photo-story on the Walmart-sponsored parade HERE.

Walmart and S&M “Pride”: a sadomasochism-celebrating float at the 2015 NYC “Pride” parade. Note the black-and-blue “leather pride” flags flying alongside the more familiar rainbow-imitating “gay pride” flags. See full AFTAH photo-story on the Walmart-sponsored parade HERE. Click to enlarge.

December 6, 2016 (LifeSiteNews) — For the first time ever, Walmart has scored a “perfect” 100 percent ranking on a leading homosexual lobby group’s “corporate scorecard,” meaning that to keep its score the retail giant will now cover transsexual employees’ “sex reassignment surgeries” as part of its healthcare coverage.

The decidedly anti-social-conservative “Corporate Equality Index” (CEI) is produced by Human Rights Campaign (HRC), the world’s largest homosexual-bisexual-transgender lobby organization. Companies are ranked by whether or not they adopt pro-LGBTQ workplace and giving policies. From year to year, HRC usually makes the criteria more stringent, thus driving corporations to adopt ever-more radical pro-LGBTQ internal policies and commitments to maintain their “perfect” scores.

Walmart’s new 100 percent score (up from 90 percent on last year’s scorecard) marks its steadily growing embrace of LGBTQ advocacy at the expense of its wholesome, pro-family image. In recent years, the corporation has begun funding “gay pride” parades, in which lewd behavior is paraded in front of children, and homosexual activist groups like the Gay & Lesbian Victory Fund.

Lose points for backing natural marriage

Moreover, according to HRC’s biased “Index,” corporations are punished (losing 25 points) for giving to pro-natural marriage groups and causes while they are rewarded for giving money to LGBTQ causes. According to “Criterion 5 of the “Index,”

“The Employers will have 25 points deducted from their score for a large-scale official or public anti-LGBT blemish on their recent records. No employer received this deduction in the 2017 CEI.”

In recent years, to accrue points toward a 100 percent ranking, major corporations like Walmart have stepped up their giving of large grants to LGBTQ organizations and events.

HRC announced on page 6 of its 111-page CEI report:

“199 of the Fortune 500-ranked businesses achieved a 100 percent rating (compared to 151 last year), with 12 of the top 20 Fortune-ranked businesses at this top score. Ninety-two percent of the Fortune 500 include ‘sexual orientation’ in their nondiscrimination policies and 82 percent include ‘gender identity.’ For the first time, half of Fortune 500 companies offer transgender inclusive healthcare benefits, including surgical procedures.”

A sampling of other 100 percent Fortune 500 corporations is below.

Walmart settles with “gay” legal group

walmart_pride_logoMeanwhile, Walmart announced that it has settled a class-action lawsuit with another homosexual lobby group to pay past compensation to its homosexual employees who had become same-sex “married” between 2011 and 2013 but were denied family health benefits.

The Boston-based LGBTQ legal organization GLAD (GLBTQ Legal Advocates & Defenders) announced in a Dec. 2 release:

“The $7.5 million proposed settlement would pay for claims by Walmart associates in the United States and Puerto Rico that they were unable to obtain health insurance coverage for their same-sex spouses from Walmart from Jan. 1, 2011 to Dec. 31, 2013. …

“In 2014, Walmart voluntarily made the same health insurance benefits available to same-sex spouses of its associates that it offered to opposite-sex spouses. As part of the proposed settlement, Walmart commits to continuing to do so in the future.”

A Walmart executive, Sally Welborn, senior vice president, global benefits, signaled that the settlement is part of the retailer’s pro-LGBTQ ethos (Walmart did not admit guilt as part of the terms):

“We’re happy both sides could come together to reach a resolution. Respect for the individual, diversity and inclusion are among the core values that made Walmart into the company that it is today. We will continue to not distinguish between same and opposite sex spouses when it comes to the benefits we offer under our health insurance plan.”

GLAD states that the number of people collecting from the class-action lawsuit is “expected to include no more than a few thousand current and former Walmart associates. Walmart employs nearly 1.5 million associates in the U.S. and Puerto Rico.”

Walmart plays both sides

Interestingly, unlike many other corporations adopting pro-homosexual policies, Walmart plays both sides of the social-issues “culture war.” It does this by cultivating good relations with both homosexual activists like HRC and Christian conservative organizations like American Family Association (AFA).

Last year, Walmart received high praise from one of the most prominent and respected pro-family leaders in America, Tim Wildmon, son of Don Wildmon, who founded the Tupelo, Mississippi-based AFA. See this 2015 article, where AFA president Tim Wildmon gives Walmart a “perfect 100” on its “Corporate Religious Liberty Index” because of Walmart’s answers “demonstrating that the corporation respects and values religious freedoms.”

Other “perfect” pro-LGBTQ corporations

The following corporations are among those that joined Walmart as Fortune 500 companies scoring 100 percent on HRC-skewed “Corporate Equality Index” (2017):



Ben and Jerry’s

BB&T Corp.

Best Buy




Capital One





Crate & Barrel


Eastman Kodak




Fannie Mae

Freddie Mac




General Mills





Hallmark Cards Inc.





Home Depot

Hyundai Motor America

Hyatt Hotels




JC Penney


John Hancock Financial Services

Johnson & Johnson

Kaiser Permanente

Kellogg Co.

Kimberly-Clark Corp

Land O’Lakes






MGM Resorts







New York Life


Office Depot

Owens Corning




Procter & Gamble





Southwest Airlines

Sony Corp. of America

Sony Pictures




T. Rowe Price

Tesla Motors






Walt Disney


Wyndham Worldwide




Help AFTAH Counter the “LGBTQ” Revolution!

Perhaps as a homosexual man Peter Thiel does not understand this, but most women do not want men with penises wearing dresses (like this fellow at the recent "International Mr. Leather" perversion-fest in Chicago) to occupy a restroom with them.

AFTAH reached out in June 2016 with truth in love to men like this attending the annual Chicago sadomasochism perversion celebration known as “International Mr. Leather” conference. Donate to AFTAH safely online here.

Americans For Truth About Homosexuality (AFTAH) is one of the few organizations in the world that directly fights and exposes the homosexual-bisexual-lesbian-transgender-sadomasochism-pansexual-[insert latest perversion here] agenda. Please help us defend moral Truth and expose the reality of the destructive anti-Christian LGBTQueer movement. Help us today with your donation–go HERE to give safely online with our user-friendly form!

AFTAH is the conscience of the pro-family movement on the “gay agenda.” We simply don’t do “PC.” For example, we don’t pretend like some other pro-family groups that the homosexual “marriage” debate is somehow NOT about homosexuality. (Of course it is.) And while we love sinners as Jesus does, and condemn real “hate” (toward anyone), we do not “love” or respect homosexualism, transsexualism–or any other branch of deviant “gay” sexual ideology–which is at war with God’s plan for sex, marriage and family. Sin is neither a “civil right” nor the basis for a healthy identity. And AFTAH celebrates godly EX-“gay” change.

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This article was posted on Saturday, December 31st, 2016 at 8:54 am and is filed under "Civil Unions" & "Gay Marriage", "Sexual Orientation"/"Gender Identity" and the Law, Corporate Equality Index (HRC), Corporate Promotion, GLBTQ Targeting Youth and Schools, News, Political Correctness vs. Truth, Pride parades & activities, Wal-Mart (PRIDE), Walmart. You can follow any updates to this article through the RSS 2.0 feed.

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